Search algorithm will change. And change again.\u00a0<\/strong><\/p>\n

Like it or not, but the search engine algorithms will change. With the enormous amount of information being added to the internet every second, search engine giants will keep on updating their algorithm to decide which content should get priority and rank higher in search engine result pages (SERPs), and which should not.<\/p>\n

Therefore, the only strategy should be to\u00a0remain original, informative, and helpful\u00a0to your audience. Also, digital marketers should not remain focused only on Google\u2019s algorithm, but give due consideration to\u00a0Facebook\u2019s algorithm and Bing\u2019s algorithm\u00a0as well.<\/p>\n

Online advertising will become more expensive.<\/strong><\/p>\n

We have witnessed a tremendous growth in digital marketing practices over the last couple of years. The competition for online space and dominance over the internet is going to expand further.<\/p>\n

And as the demand rises for top advertising spots, the prices for online advertising will also increase. While some marketers believe that PPC will die in the coming years, there will be more optimized advertisement alternatives ruling the web.<\/p>\n

Unique, high-quality content will be the key.<\/strong>\u00a0<\/p>\n

Content, often referred to as the \u201cking\u201d in digital marketing, will remain an essential part of any online marketing campaign in the years to come. The influx of\u00a0professional writers\u00a0and video producers will make\u00a0content marketing more competitive.<\/p>\n

The key will be to write unique,\u00a0high-quality, and interactive content\u00a0that readers can connect with. Also, there will be a huge demand for niche-based writers who possess knowledge and expertise in their subject matter.<\/p>\n

Conversion Rate Optimization to offer high ROI.<\/strong><\/p>\n

Conversion Rate Optimization (CRO) may not sound like a new term to most digital marketers, but it\u2019s time to introduce it on your website and\u00a0landing pages.<\/p>\n

Conversion rate optimization helps you track user behavior on your site and identify elements that are producing the highest number of conversions. Instead of allocating a huge budget for advertising, marketers can use CRO to\u00a0funnel more of their existing traffic into sales.<\/p>\n

Growth hacking will continue to evolve.<\/strong><\/p>\n

The need for digital marketers to quickly grab their audiences\u2019 attention through social media channels, viral marketing, and organic ads in 2017 will take growth hacking to an even bigger level.<\/p>\n

The most fascinating digital marketing practice will continue to demonstrate its huge potential in the face of all odds in the coming years.<\/p>\n

There are many digital marketing trends and strategies need to be altered to remain at the focus of user attention and search engine giants. Keep your eyes open and follow the\u00a0best digital marketing practices\u00a0that will keep you ahead of the innovative curve.<\/p>\n","protected":false},"excerpt":{"rendered":"

Search algorithm will change. And change again.\u00a0 Like it or not, but the search engine algorithms will change. With the enormous amount of information being added to the internet every second, search engine giants will keep on updating their algorithm to decide which content should get priority and rank higher in search engine result pages […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[19,13,17,31,18],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/849"}],"collection":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/comments?post=849"}],"version-history":[{"count":5,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/849\/revisions"}],"predecessor-version":[{"id":854,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/849\/revisions\/854"}],"wp:attachment":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/media?parent=849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/categories?post=849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/tags?post=849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}