Have Your Social Media Profiles Completed in Full<\/strong><\/p>\n

No one likes to get to a Twitter page only to find out that they haven\u2019t taken the time to upload a photo to their account.<\/p>\n

Don\u2019t Have Multiple Profiles<\/strong><\/p>\n

Just as hard as it is to try and live two separate lives, so it is to manage multiple profiles of yourself. This doesn\u2019t mean that everything is all or nothing and you have to live your life as an open book.<\/p>\n

You Are What You Tweet\u2026and Share<\/strong><\/p>\n

Just use good common sense. The internet is now the track record of your life. Don\u2019t share something that you don\u2019t want to be left as a representation of you. But don\u2019t let this stop you from making yourself known on issues and things that matter.<\/p>\n

Use Automation Sparingly\u2026Social is Still about Relationships<\/strong><\/p>\n

Automating certain aspects of your social media updating can be good for both continued social media engagement and for your own time of day.<\/p>\n

Don\u2019t Try to be Everywhere All the Time<\/strong><\/p>\n

If you have a few free hours everyday, then by all means, try every social network out there. But let\u2019s be realistic, that\u2019s not the case. Don\u2019t spread yourself too thin. Pick one or two social networks for starters and go from there.<\/p>\n

Be a Friend to Get a Friend<\/strong><\/p>\n

See someone ask a question on Twitter that you know the answer to? Send them a reply! Is one of your Facebook friends asking for a recommendation for a realtor? Recommend your friends Business Page. Did you write a helpful post on your blog?<\/p>\n

Don\u2019t Be Needy<\/strong><\/p>\n

No one likes someone who is needy. Don\u2019t ask your Twitter followers to \u201cretweet this tweet please.\u201d Don\u2019t beg your Facebook friends to come \u201cLike\u201d your page. Get creative with things. You can still accomplish those tasks, but learn how to disguise them.<\/p>\n

Be Wary of Spam (and Don\u2019t Be Spammy)<\/strong><\/p>\n

Just because you get a follower on Twitter doesn\u2019t mean they\u2019re a real person. Do your homework. If they\u2019re following 20,000 people and have zero followers, chances are they\u2019re garbage. And please don\u2019t click on any links they might send to you.<\/p>\n

Transparency is the Ultimate Form of Trustworthiness<\/strong><\/p>\n

Should you run into an issue that causes a flurry of activity on social media, the worst thing you can do is try and hide from the issue. Never delete comments, try and respond the best you can, and don\u2019t become defensive.<\/p>\n

Have a Direction for Your Sharing, Don\u2019t Be All Over the Place, and Build Consistency<\/strong><\/p>\n

Find a direction and stick to it. People don\u2019t like having the rug pulled out from underneath them when it comes to what they are expecting.<\/p>\n

Don\u2019t Over Share<\/strong><\/p>\n

At that same token of consistently, don\u2019t over-share. With Twitter, you can tweet a half dozen times per day and be fine.<\/p>\n

Avoid Poor Grammar and Spelling<\/strong><\/p>\n

Nothing makes you look sillier than bad grammar and spelling. Word of advice: prep your social media updates in a Word doc before going public just to make sure.<\/p>\n

WHY ARE YOU WRITING IN ALL CAPS?<\/strong><\/p>\n

Please for the love of all things holy stop with the all caps. All they say is that you\u2019re not creative and probably upset about something.<\/p>\n

#Don\u2019t #Abuse #Hashtags<\/strong><\/p>\n

Hashtags are a good way to help get your tweets and Facebook posts categorized with similar content so when someone searches for that keyword, they find you. This does not mean that you turn every word into a post a hashtag.<\/p>\n

Stop Sharing The Same Message Again And Again<\/strong><\/p>\n

It\u2019s definitely lazy and in poor taste to take the same status update, tweet, or LinkedIn post and continue to share it over and over again.<\/p>\n

Stay Away From Auto-DM\u2019s<\/strong><\/p>\n

As you learn more about social networks, you\u2019ll learn about things other people do and tools that they use. When the time comes and you think you should send new Twitter followers an automated direct message (DM)\u2026.please don\u2019t. It\u2019s tacky.<\/p>\n

Engage in Constructive Introspection<\/strong><\/p>\n

Always ask yourself \u201cdoes anyone care about this except me?\u201d and you\u2019ll really find out whether or not your social media posts are hitting the mark.<\/p>\n

Share Without Any Intention of Getting Something in Return<\/strong><\/p>\n

Remember this especially if you\u2019re just starting out. Just because you\u2019re doing something on social media, doesn\u2019t mean it matters yet. Just like starting out with your business, things were slow at first until you made connections, built up a reputation, and got a handle on things. Same goes for your social media accounts.<\/p>\n

Be Generous and Give Credit When Credit is Due<\/strong><\/p>\n

This is especially true on Twitter. Nobody likes it when you steal a good update. Take the time to find their Twitter handle and mention them in a tweet. Send out thank you tweets to people whose work you enjoy. You\u2019ll make some great connections.<\/p>\n

Match the Right Content to the Right Network (and be Mindful of the Tone of Each Network)<\/strong><\/p>\n

Just because you\u2019re on Facebook, LinkedIn, and Twitter and you find a really cool article to share, doesn\u2019t mean that it belongs on each network. You\u2019ll learn in a short time what sort of things get shared on each network.<\/p>\n

Don\u2019t Automate Across Platforms<\/strong><\/p>\n

Twitter has a feature that allows you to share your tweets to Facebook, simultaneously. You can also tweet out your LinkedIn status updates as well. Stay away from this multi-channel messaging feature and you\u2019ll be fine. Take the extra 30 seconds it takes and write an original message for each channel.<\/p>\n

Act How You\u2019d Like to be Treated<\/strong><\/p>\n

If you find it annoying when a Facebook Business Page continually posts updates about their store hours or if you follow a Twitter account that continually send out the same tweet in all caps, remember not to do the same. It\u2019s just good to keep in mind.<\/p>\n

Think Before Tagging<\/strong><\/p>\n

Tagging people in photos is a great way to expose you and your business to their friends. When they\u2019re tagged in a photo posted by you, you\u2019ll be shown to their network of friends. But please, always check with someone before you tag them in a photo or check them in with you on a social channel.<\/p>\n

Don\u2019t Get Caught Up in the Numbers Game<\/strong><\/p>\n

It\u2019s so painfully easy to get caught up in the numbers game but remember this: while having lots of Facebook Fans and Twitter followers is good, they\u2019re only as good as they\u2019re makeup.<\/p>\n

Have Fun<\/strong><\/p>\n

Remember how social media started as a way to keep in touch with friends and family? Just because you\u2019re using it for your small business doesn\u2019t mean that you should stop having fun with it.<\/p>\n","protected":false},"excerpt":{"rendered":"

Have Your Social Media Profiles Completed in Full No one likes to get to a Twitter page only to find out that they haven\u2019t taken the time to upload a photo to their account. Don\u2019t Have Multiple Profiles Just as hard as it is to try and live two separate lives, so it is to […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[19,13,17,31,18],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/506"}],"collection":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/comments?post=506"}],"version-history":[{"count":2,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/506\/revisions"}],"predecessor-version":[{"id":1141,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/506\/revisions\/1141"}],"wp:attachment":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/media?parent=506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/categories?post=506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/tags?post=506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}