Moving from Excel Sheets to Cloud-Based Software: A Smarter Way to Work
For years, Excel sheets have been the go-to tool for managing data, reports, inventories, project tracking, and daily business operations. They are familiar and easy to begin with. But as organizations expand, Excel often becomes more of a limitation than a solution. Challenges appear in the form of data errors, manual effort, lack of collaboration, and [...]
The importance of Press Releases in Online Marketing Campaigns
It is important to optimize your press releases for those major news search engines in order to efficiently promote your business, in 3 easy steps:Add in your press release at [...]
Google Adwords
While there are hundreds of Google how-to guides online, written both by savvy bloggers and Google itself, the advertising giant has a few skeletons in its closet that are [...]
Why You Need Search Engine Optimization – Part 3
SEO Attracts Relevant Traffic With High Conversion PotentialSEO is highly targeted, down to minor details. Using keyword analysis, you can find just how big a “market” is, [...]
Why You Need Search Engine Optimization – Part 1
SEO Is Not A Cost But An InvestmentAn investment with a high return. By tying in SEO to Web analytics data, you may observe certain keywords having great conversion rates for [...]
How To Use Google+ Local Pages To Promote A Business
To claim and then optimize your first Google+ Local Page for a business, here’s the step-by-step process: Search Google+ Local for the business.The first thing to do is [...]